What is Candidate Relationship Management?
Candidate relationship management focuses on keeping your candidates engaged throughout the hiring process by developing and nurturing a relationship with the candidate. This is often done through frequent candidate communication and follow-up, and a hiring platform like Hireology equipped with a candidate relationship management system can help streamline the process.
To connect with candidates throughout the hiring process, check in regularly on their job search, alert them of any changes to your recruitment process, and fill them in on what to expect as they move through the hiring process. It’s intimidating going through an interview, so having someone continually reaching out to you to make sure you know your time is valued creates a great candidate experience.
A great candidate relationship management system can track documents submitted by applicants, keep the hiring process organized, and allow hiring managers and HR team members to rate interviews in one centralized system.
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Candidate management system
When selecting a candidate management system, look for a hiring platform that improves time to hire and candidate experience. Features that include texting and email help you meet candidate needs and make their experience stand out. Additionally, texting with candidates directly from Hireology’s robust hiring platform can help you fill open roles 4 days faster.
Candidate relationship management tips
Follow these candidate management tips for recruiting:
- Engage with candidates before interviews and provide all necessary information
- Ask candidates their preferred communication channel
- Follow up immediately after all interviews for candidates that you’re especially excited about. This lets them know they are a top contender for the role.
- Don’t forget to follow up with candidates that aren’t quite the right fit — they may be great for another role in the future.
These candidate relationship management examples will help you keep your hiring process moving while still ensuring that you’re connecting with top applicants and giving all candidates a great experience.
Candidate relationship management best practices
Set yourself apart from the competition with the following candidate relationship management best practices:
- Rate candidates via your candidate relationship management platform for other HR team members to know if a candidate will be moving on to the next round.
- Take notes of what you thought of each candidate. Some platforms have integrated interview questions so you can take notes on each individual question.
- Personalize communication as much as possible and give feedback to applicants you don’t choose to move forward. This will go a long way for the candidate experience because it shows that you value their time, even if they weren’t selected.
- Provide honest feedback to applicants that weren’t the right fit.
- Continue to communicate with candidates throughout the process, and ask if they are in the final stages with other companies to check in on their interest in the role.
- Give a timeline to each candidate so they can anticipate communication and process length.
Your relationship with candidates is vital in the hiring process. It makes people excited to work for you, increases your chance of employee referrals, and allows you to better serve customers with a team that knows they’re valued. If you’re searching for a candidate relationship management platform that exceeds candidate expectations and can expedite your hiring process, schedule a demo to see our Hireology in action.
