Were you and your team able to make our healthcare beat series? If you’d like to see what was covered during the two sessions, read on below, and watch the recording here.
Attracting Top Healthcare Talent in a Post-Pandemic Labor Market
It’s no secret that there is a talent shortage across all industries. But nowhere is this more pronounced than in the healthcare space. Not only are you likely struggling to quickly fill your open roles, but you’re also facing unprecedented levels of turnover. Simply put, it’s harder than ever to keep your facility staffed at the level required to provide the top-notch care your patients and their families expect.
There are several factors contributing to today’s healthcare talent shortage. Many are still hesitant to return to in-person work, some are struggling to secure quality childcare, and others are exploring opportunities in different industries as the economy continues to bounce back and companies look to hire fast. Although many of these factors are out of your control, there are a few things you can do to overcome today’s hiring obstacles — namely, diversifying your applicant sourcing, improving your hiring process, and ensuring new hires experience a smooth transition into onboarding.
In this session, Brett Kirhofer, Associate Director of Sales at Hireology reveals the results of a 2021 Hireology study based on a survey of more than 5,000 recent job applicants — providing a unique look into the minds of today’s post-pandemic job seekers. Brett also offers actionable advice for how you can attract top talent, curb turnover, and continue to provide quality care.
Diversifying Your Applicant Sourcing
When marketing products for your business, you would never limit yourself to only one channel. You likely use paid digital marketing, traditional advertising, email, organic social media, and more in order to maximize your reach and attract as many customers as possible. So why aren’t you doing the same for your hiring efforts? If you’re relying on just one or two channels to source applicants for your open roles, you’re missing out on an entire population of job seekers — folks who are qualified and eager to work. And as hiring becomes more difficult due to a talent shortage plus a nationwide hiring boom, missing out on large swaths of the talent pool is only going to continue to set you back from your competitors.
In this session, Chris Mercer, Director of Healthcare Market Growth at Hireology discusses which sourcing channels you need to add to your applicant sourcing strategy, highlights where your strongest applicants are coming from, and shares the top tactics for positioning your jobs to beat out your competitors.