Best Hiring Practices for Senior Care Operators

best hiring practices for senior care facilities

Recruiting talented, dedicated staff in the senior care industry has never been more crucial. With rising costs and mounting pressure on human resources, senior care operators are tasked with making smart, sustainable hiring decisions. The debate often boils down to one question: Should you use a staffing agency or invest in an applicant tracking system (ATS)? This blog explores why an ATS might be the long-term solution you need.

The Growing Pressure on Senior Care HR

The senior care industry is under immense stress. Rising operational costs and staffing shortages are just the beginning. To provide the best patient care, filling roles like certified nursing assistants (CNAs) and nurses quickly and efficiently is vital. The inability to fill these roles can lead to unoccupied beds, directly impacting revenue and quality of care.

The Role of Staffing Agencies in Senior Care

Staffing agencies offer a quick fix. They promise to fill your open positions fast, but at what cost? Agencies charge a premium, driven by margins that go back to them. This doesn’t address the root issue. You’re still left with recurring vacancies and no permanent solution in sight.

What is an Applicant Tracking System (ATS)?

An ATS like Hireology is a hiring software designed to streamline the hiring process. It allows you to create best hiring practices, building your best teams through job postings, interview scheduling, candidate screenings, and even integrations for payroll. Unlike staffing agencies, an ATS offers a long-term solution by creating a healthier ecosystem of talent. It’s designed to improve both the speed and quality of hiring, which is crucial for senior care operators. 

Speed and Quality for Better Patient Care

In the senior care sector, speed and quality of hiring are non-negotiable. Quick hires that meet quality standards ensure that you can fill open roles and maintain excellent patient care. After all, when you can’t fill open roles, you can’t fill open beds for patients, which impacts your bottom line.  An ATS that offers recruitment automation features excels in this area by automating tasks, providing real-time updates, and offering a broader reach for job postings.

Cost Efficiency of an ATS vs. Staffing Agencies

Staffing agencies come with high costs that can quickly add up. These expenses often divert funds away from other crucial areas, such as patient care and facility improvements. An ATS, on the other hand, is an investment that pays off over time. The automation and efficiency gained can significantly reduce long-term hiring costs.

Building a Sustainable Talent Pipeline

One of the standout features of an ATS is its ability to build a sustainable talent pipeline. With a staffing agency, you’re constantly reacting to vacancies. An ATS allows you to proactively manage your talent pool, ensuring you always have qualified candidates ready to step in. That way. Hireology’s robust recruiting platform features candidate relationship management features like employee referrals, which allow you to hire 7x faster than hiring non-referred candidates.   

Enhanced Candidate Experience

A seamless hiring process isn’t just good for your HR team; it’s also beneficial for candidates. An ATS provides a streamlined application process, timely communications, and a professional experience from start to finish. 53% of today’s healthcare applicants expect to be contacted within 3 days of applying to your open healthcare roles, which means you need to move faster now more than ever. An enhanced candidate experience improves your employer brand and attracts better talent.

Data-Driven Decisions

Data is invaluable in today’s business landscape. An ATS provides detailed analytics and insights into your hiring process. This allows you to make informed decisions, identify bottlenecks, and continuously improve your recruitment strategy.

Integration with Payroll and HR Systems

Modern ATS platforms offer more than just recruiting features. They create a seamless hiring process by integrating with payroll and HR systems, providing a streamlined recruitment platform for managing all employee-related tasks. This eliminates the need for multiple systems, reducing complexity and errors, and giving your hiring team much needed time back in their day.

Customized Job Postings

An ATS allows for highly customized job postings that align with your company’s employer branding and values. You can tailor facility based job descriptions to attract the right candidates and ensure they fully understand what the role entails before applying.

Legal Compliance and Record-Keeping

Maintaining compliance with labor laws and record-keeping requirements is easier with an ATS. Automated documentation and storage features ensure you meet all legal obligations, reducing the risk of audits and penalties.

Scalability for Growing Needs

As your senior care facility grows, so do your staffing needs. An ATS is scalable, allowing you to handle increased volumes of applications without compromising on efficiency or quality. This makes it a future-proof solution for your hiring needs.

Real-Life Success Stories

Many senior care operators have successfully transitioned to using ATS platforms. Facilities that once struggled with chronic staffing shortages have seen significant improvements in both hiring speed and staff retention. Take a page out of Stellar Senior Living’s hiring playbook, who increased their hires by 20% by moving from a payroll provided ATS to Hireology. These success stories serve as powerful testimonials for the effectiveness of an ATS.


Choosing between a staffing agency and an ATS is a critical decision for senior care operators. While staffing agencies offer quick solutions, they are often costly and temporary. An ATS, on the other hand, provides a sustainable, long-term solution that improves both the speed and quality of hires. By investing in an ATS, you can create a healthier ecosystem of talent and tooling, ultimately enhancing patient care and operational efficiency.

For those ready to take the next step in optimizing their hiring process, consider exploring top-tier ATS platforms that can revolutionize your approach to recruitment. The future of senior care staffing is here, and it’s more efficient, cost-effective, and sustainable than ever before. If you’re looking to streamline your facility’s healthcare hiring process, schedule a demo with our team today.



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