Navigating the Automotive Technician Shortage in 2024

We often advise customers to text with technician candidates throughout the hiring process because we know they prefer to use their phones (based on our research) and that it speeds up the hiring process. But for dealerships that haven’t historically used texting when hiring, it can be difficult to know where to start. This resource will provide several templates for different messages they can send to technician candidates throughout the hiring process – from routine status updates to messages meant to engage and nurture talent.