Beth Kempton, Author at Hireology

Beth Kempton

Beth is the content strategist on Hireology's marketing team, responsible for creating compelling blog posts, eBooks, marketing materials and other content. Her background includes five years of experience at a B2B digital marketing agency, where she crafted content for a variety of clients, including several in the HR technology space. Before beginning her career, Beth attended Loyola University Chicago, where she studied advertising and public relations.

How a Strong Employment Brand Can Help You Attract Customers

A strong, compelling employment brand can help your business stand out from the competition and attract top talent in today’s competitive job market with near record-low unemployment. In fact, 30% of applicants from career sites are quality hires, the highest percentage across all applicant sources. This is largely because applicants who apply via career sites …

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Here’s How Improved Hiring Can Increase Your Home Health Care Agency’s Profitability

The home health care industry is rapidly growing and shows no signs of slowing down. In fact, Americans are projected to spend $5.7 trillion on home health care by 2026. But despite the growth, the industry faces significant challenges with securing top talent and remaining profitable. Between baby boomers retiring at a rapid rate, a …

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Lithia Motors Hired its First Chief Human Resources Officer – Why Your Dealership Should Do the Same

Lithia Motors, one of the largest dealership groups in the U.S., announced the appointment of Erik Lewis as its first Chief Human Resources Officer (CHRO) on July 23. The new executive-level role was added to support Lithia’s mission of “Growth Powered by People.” Lithia attributes much of its success and growth over the past five …

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Why You Should Respond to Job Applicants as Quickly as Customer Leads

Hireology data found that it takes the average business 10 days to review and respond to job applicants. During this time, top job applicants might lose interest in your open roles or receive an offer for another opportunity. Your business wouldn’t let a consumer lead go unanswered for 10 days, as you recognize the customer’s …

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How Improved People Operations Can Help Your Dealership Save Money and Increase Profitability

Profit margins for both new and used vehicles are declining. At the same time, personnel-related costs in the retail automotive industry continue to rise. So how can your dealership maintain profitability at such an challenging time? One step is to make your overall operations more efficient and cost-effective. To get started, we’ve pulled together several …

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