3 HR Trends You Need To Accept

By Natalie Pike,
January 13, 2015

The past few blogs we’ve written have been revolving around the New Year and what to expect when it comes to HR. It may sound repetitive, but I promise you, this year is different than most for many reasons. Trends are changing when it comes to recruiting and how hiring managers are going about their business. According to a recent Blogging4Jobs post, there are a slew of critical trends that we cannot just not ignore in 2015. These were three that stuck out as the most important: 

Hiring for Culture Fit 

During the olden days, cultural fit was just something hiring managers would wish for. It wasn’t a necessity. Times have changed. The positives outweigh the negatives and hiring based on how they fit into the company culture is a priority. Cultural fit leads to stronger employee enagagement, collaboration and productivity. It can also lead to retention and why your employees may decide the company across the street is a better fit. It directly translates to employee satisfaction and whether or not they look forward to coming in to work everyday.

Creative Recruiting 

Candidate flow is the biggest struggle we’ve heard from hiring managers over the years. How can they get more applicants? With the job market being extremely tight, it’s essential to start thinking outside the box. Employers should be trying all sorts of methods to reach and engage talent.  For example, Zappos tossed the whole job posting thing to the side and told potential candidates to join their insider social network if they were interested in a job. Google put up a billboard in California that contained a math question. If candidates solved it correctly, it brought them to a unique recruiting site. Creative recruiting is key to landing top talent in 2015. 

Using Social Media Networks

Gone are the days of head hunting and recruiting programs. Welcome to 2015, where every human being is a possible target for hiring. The amount of open jobs are growing at a rapid rate and hiring managers are looking at all avenues to find the best talent out there. They’re taking advantage of their company’s social media platforms and looking for connections within their network. As the saying goes, “it’s all about who you know.” According to the Todd Owens, “Someone, somewhere, is networked to the perfect candidate. It’s just a matter of building a culture of team recruitment and leveraging technology to fuel it.”

The majority of hiring managers are stuck in their ways. Thinking about building out a social media page, worrying about whether the candidate fits into the company’s environment, or forcing yourself to think outside the box when it comes to recruiting can be extremely nerve-racking. Change is a scary thing, but if you want to be successful and have 2015 be the best year yet, these HR trends cannot be ignored. 

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About the Author

Natalie is the Marketing Strategist, responsible for knowing the ins and outs of the SMB Industry, educating prospects on hiring best practices and positioning Hireology as a thought leader in the SMB space. She started at Hireology in 2014, writing blogs, planning events and managing the various social media platforms. Prior to working in the “real world,” she attended Purdue University (Boiler Up!) majoring in Broadcast Communications and competing on the Women’s Water Polo Team.

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